WordPress popup plugins are essential tools for creating and managing popups on your website, aimed at converting visitors into email subscribers and paying customers. Although there are many popup plugins available for WordPress that can boost conversion rates, some can adversely affect site speed and offer misleading statistics. This article delves into the various uses of WordPress popup plugins, including expanding email lists, promoting sales, and sharing announcements or discounts to engage your visitors.
In this post we will discuss some popup plugin features and their pricing.
Use of a WordPress popup plugin:
WordPress popup plugins are essential tools that can significantly enhance your website’s engagement and conversion rates. We can use them for different cases:
- Lead Generation:
- Email List Building: Encourage visitors to subscribe by offering incentives such as discounts, exclusive content, or freebies in exchange for their email addresses.
- Contact Form Submissions: Motivate visitors to complete contact forms for inquiries, feedback, or sales leads.
- Promoting Offers and Discounts:
- Time-Sensitive Offers: Create a sense of urgency and prompt immediate action by showcasing limited-time discounts or promotions.
- Product or Service Promotions: Draw attention to new products, services, or upcoming events.
- Enhancing User Experience:
- Welcome Messages: Greet new visitors with personalized messages, special offers, or a brief tour of your website.
- Informational Popups: Share essential information, like shipping policies, return policies, or FAQs.
- Exit-Intent Popups: Engage visitors who are about to leave your site with a final offer or discount to encourage them to stay.
- Social Media Promotion:
- Showcase social media follower counts or recent reviews to enhance trust and credibility.
- Encourage visitors to share your content across social media platforms.
- A/B Testing:
- Experiment with various popup designs, content, and triggers to improve your popup campaigns.
Best WordPress Popup Plugins:
Here are some top listed WordPress plugin lists and we will discuss their features and pricing in detail in this post.
- OptinMonster
- Elementor Pro
- Popup Maker
- Thrive Leads
- HubSpot WordPress Plugin
- Sumo
- Ninja Popups
- WP Popups
- Popup Builder
- PopUp Domination
1. OptinMonster:
Best for: This plugin is mostly used for Lead generation and marketing campaigns.
Features:
- Drag-and-drop builder.
- A/B testing for campaigns.
- Exit-intent popups.
- Page-level targeting.
- Mobile-friendly designs.
Pricing: Paid plans starting at $9/month.
Plugin Link: https://wordpress.org/plugins/optinmonster/
2. Elementor Pro:
Best for: Unlocks all features for elementor page builder including popups.
Plugin Link:Features:
- Built-in popup builder in the Pro version.
- Multiple triggers (on-click, exit intent, time delay).
- Advanced design and customization.
- Seamless integration with Elementor widgets.
Pricing: Starts at $59/year (includes full Elementor Pro features).
Plugin Link: https://wordpress.org/plugins/elementor/
3. Popup Maker:
Best for: We can create flexible and user-friendly popups using this plugin.
Features:
- Highly customizable designs.
- Integration with major form plugins like Gravity Forms.
- Free version available with essential features.
- Targeting and trigger rules.
Pricing: Free with paid extensions starting at $87/year.
Plugin Link: https://wordpress.org/plugins/popup-maker/
4. Thrive Leads:
Best for: This plugin comes with conversion-focused businesses.
Features:
- Pre-designed templates.
- Advanced A/B testing tools.
- Detailed analytics.
- Multiple popup types (lightbox, slide-in, ribbons).
Pricing: $299/year (part of Thrive Suite).
Plugin Link: https://thrivethemes.com/
5. HubSpot:
Best for: This plugin works seamless integration with HubSpot CRM.
Features:
- Easy-to-use popup builder.
- Built-in analytics.
- Integration with HubSpot’s email marketing and CRM.
- Free version available.
Pricing: Free version available but additional features available in HubSpot premium plans.
Plugin Link: https://wordpress.org/plugins/leadin/
6. Sumo:
Best for: Beginners looking for basic functionality.
Features:
- Simple setup process.
- Pre-built templates.
- Email capture forms.
- Free version available.
Pricing: Free version available with paid plans starting at $39/month.
Plugin Link: https://wordpress.org/plugins/sumome/
7. Ninja Popups:
Best for: This plugin comes with some premium features like affordable and creative designs.
Features:
- Over 70 pre-designed popup templates.
- Social network integrations.
- Mobile-responsive popups.
- One-time fee for lifetime updates.
Pricing: Price of this plugin is $24 (one-time purchase via CodeCanyon).
Plugin Link: https://wordpress.org/plugins/ninja-forms/
8. WP Popups:
Best for: This plugin is very Lightweight and flexible.
Features:
- Easy-to-use popup editor.
- Multiple triggers and targeting rules.
- Free version available.
- Integrates with popular email marketing services.
Pricing: Free available but premium plans starting at $39/year.
Plugin Link: https://wordpress.org/plugins/wp-popups-lite/
9. Popup Builder:
Best for: Beginners and small businesses looking for an easy-to-use popup tool.
Features:
- Supports standard popups, subscription forms, image popups, video popups, and HTML popups.
- Offers a range of triggers.
- Drag-and-drop interface.
- Fully customizable designs (colors, fonts, images).
- Mobile-friendly popups.
- Target users based on page type, user roles, or specific URLs.
- Compatible with email marketing tools like Mailchimp, Aweber, and Constant Contact.
Pricing: Free Version: Includes basic popup functionality, premium Plans Start at $49.95/year for one site.
Plugin Link: https://wordpress.org/plugins/popup-builder/
10. PopUp Domination:
Best for: Businesses and marketers focused on lead generation and email list building.
Features:
- Includes popups, overlays, full-screen welcome mats, and countdown timers.
- Exit intent, Scroll percentage, Time-based, Page-load triggers.
- Pre-designed templates optimized for conversions.
- Mobile-responsive designs.
- Advanced styling options with CSS customization.
- Display based on geolocation.
- Device-specific targeting (desktop vs. mobile).
- URL-level targeting and exclusion rules.
Pricing: No free version is available, but you can try an offer for 14-day free trial. Premium plans start at $9/month (you can also be billed annually) for the premium plan.
Plugin Link: https://popupdomination.com/
Factors to Consider When Choosing a Plugin:
- Ease of Use: Think about whether the plugin offers an interface that is easy for beginners to navigate.
- Customization Options: Seek out plugins that provide a range of design and functionality options.
- Performance: Make sure the plugin is lightweight and won’t hinder your site’s speed.
- Triggers and Targeting: Opt for a plugin that includes advanced triggers (like exit intent and scroll percentage) and audience targeting features.
- Integrations: Verify that the plugin is compatible with your email marketing, CRM, or analytics tools.
